
July 30, 2024
Better Together: Relationship Advice From an External Agency
Last month, VB+P Head of Strategy Jasmine Clark and Group Creative Creative Director Matt Keats led a session at the Association of National Advertisers 2024 In-House Agency Conference entitled “Lessons in Collaboration from an External Agency POV.” As a follow-up, they recently wrote a piece for the ANA Insights Blog with much of the same advice on how in-house and external partner agencies can be better together. ANA Members can read the piece below